Why Travel Agents Should Use Content Marketing in Email (Not Just Sales!)

email marketing Jul 17, 2025

Let’s be honest…

Most travel agents hit “send” on an email hoping for instant sales. But if all you're doing is promoting the next trip, you’re missing out on a huge opportunity to build loyalty, increase open rates, and actually convert more over time.

That’s where content marketing comes in.

Instead of just pushing promotions, content marketin...

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Why Mastering Prompting Matters for Travel Agents Using ChatGPT

tools & tech Jul 10, 2025

In today’s fast-paced travel industry, leveraging AI tools like ChatGPT can supercharge your productivity—from crafting irresistible itineraries to automating customer follow-ups. But here’s the catch: the quality of your outputs hinges entirely on how you prompt the model. Just as delivering the perfect travel experience depends on asking the righ...

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What to Do Immediately if Your Facebook Ad Account Gets Hacked

marketing tools & tech Jul 03, 2025

Discovering that your Facebook ad account has been compromised can feel overwhelming, especially when unauthorized ads rack up thousands of dollars in charges. But don't panic—acting quickly and methodically can mitigate damage and help reclaim your account.

Here's exactly what you need to do:

Step 1: Secure Your Account Immediately

  •  Visit Fac...
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Numbers Don’t Lie: How to Use Simple KPI Dashboards to Track Your Sales

Sales might be the heart of your travel agency, but if you're not measuring your key performance indicators (KPIs), you're flying blind. Let's break down exactly which numbers you need to focus on, and how to create clear, impactful KPI dashboards using free or budget-friendly tools.

Essential Sales KPIs for Travel Agents

Before setting up your d...

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Email Sequences That Convert: Anatomy of a 6-Email Nurture for Unbooked Leads

Every travel agent knows the frustration of nurturing leads who haven't booked yet. But don't give up hope just yet! With the right email sequence, you can convert hesitant prospects into excited travelers. Here's a strategic breakdown of a high-performing 6-email nurture sequence designed specifically for travel agencies.

Email 1: Reignite Their ...

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Marketing 101 for Travel Agents: No One Wakes Up Wanting to Book With You—Until You Show Up

Let’s be real.

No one rolls out of bed thinking, “Today feels like a great day to book a group trip to Ghana with that travel agency I saw once six months ago.”

People do business with you because you consistently show up. Not just when you’re launching a new trip or running a flash sale, but every single week—educating, inspiring, and engaging y...

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