Every travel agent knows the frustration of nurturing leads who haven't booked yet. But don't give up hope just yet! With the right email sequence, you can convert hesitant prospects into excited travelers. Here's a strategic breakdown of a high-performing 6-email nurture sequence designed specifically for travel agencies.
Let’s be real.
No one rolls out of bed thinking, “Today feels like a great day to book a group trip to Ghana with that travel agency I saw once six months ago.”
People do business with you because you consistently show up. Not just when you’re launching a new trip or running a flash sale, but every single week—educating, inspiring, and engaging y...